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Modern luxury with a touch of industrial appeal has arrived at New Deshon, the latest exciting residential offering within Woolloongabba’s new residential, retail and lifestyle destination, ‘South City Square’.

Nestled within the visionary South City Square urban regeneration precinct, future residents at New Deshon will be spoilt for choice when it comes to luxury lifestyle opportunities, thanks to the precinct’s dedication to first-class retail, fine dining and innovative cafés, set around a large landscaped central urban square.

New Deshon is the second in a series of distinctive residential buildings to be developed throughout the precinct following a record sell out of stage one, ‘One South City’ late last year.

Once completed, residents will also enjoy immediate access to a full-line underground supermarket as well as a health and wellness precinct, an 8-theatre boutique cinema and a 144-room luxury 5-star hotel.

In addition to the public amenity featured throughout the masterplan, each building within South City Square also includes its own rooftop Residents Club featuring a host of exclusive resident amenities.

New Deshon will be no exception, with the building set to deliver an expansive rooftop pool, sundeck and access to the private on-site concierge service, where residents will be able to organise their dry-cleaning, arrange deliveries, order shopping and more, all at the click of a button.

New Deshon’s interiors, designed by internationally acclaimed firm, DBI Design, have been crafted to complement the building’s industrial design, and feature a distinctly luxurious aesthetic, boasting inclusions such as European oak timber flooring, ducted air conditioning, generous entertainers’ balconies, stone kitchen and bathroom surfaces and floor-to-ceiling glass which will flood each spacious apartment with natural light.

The interiors are set to include a range of premium inclusions such as rich carpeting and built-in joinery in light tones to ensure each residence has a warm and welcoming aesthetic.

Designer finishes throughout the apartments, from Gessi tapware and ILVE appliances through to mirrored glass splashbacks, soft-close cabinetry and recessed LED down-lighting elevate the New Deshon experience to one of true modern luxury.

Each residence includes secure underground parking and bicycle storage, in addition to the bountiful public transport options including trains, buses and ferries that are all within walking distance of South City Square.

Pellicano’s Queensland Development Manager, Michael Kent said the building’s unique design aimed to pay tribute to the suburb’s industrial heritage and charm, while at the same time creating an element of indulgence and modern lifestyle twist.

“Woolloongabba is such a vibrant area; it’s one of Brisbane’s most exciting growth hot-spots and is fast becoming an address of distinction. South City Square will contribute to the area’s expansion and will be ideally located just a stone’s throw away from the many public transport options and established retail and café culture that Woolloongabba is becoming famous for.

“The inclusion of luxurious touches such as the rooftop ‘Residents Club’, lap pool and sun deck will ensure residents live a life of style and convenience.

“South City Square’s first residential offering, One South City, reached 100 percent sold in record time. Buyers who missed out on stage one were exceptionally keen to invest in the project, so we have brought forward the release of New Deshon to satisfy this demand.

“As a result we have recorded a substantial number of registrations for this latest release and we are confident this project will prove popular with purchasers.

“Our vision for South City Square is to create a precinct that will transform the area and become a new destination for south Brisbane,” Michael said.

One, two and three bedroom apartments at New Deshon are priced from just $400,000 to $750,000 with secure carparking.

The South City Square onsite display suite is open 7 days. Interested parties can call 1300 788 122 to arrange a private appointment.

August 2023

Angelika Cinemas
Now Open

Australia's first dedicated cinema straight from Soho New York, Angelika is a state of the art complex with fully recliner seating and crisp, colourful laser projection in all auditoriums.

Boasting 8 screens with 3 SoHo Lounges featuring a mix of arthouse and mainstream films, visit SCS for the best theatrical experience Brisbane has to offer.

Weekend Markets, Every Month

Food Trucks

Making an appearance every month, South/City/SQ is now the home to a rotating selection of food trucks!

Local food trucks pop up at South Street to offer drool-worthy lunch/dinner options (and occasionally dessert, too). Live music will also be playing so grab a bite, pull up a seat in The Square and kick back while enjoying the tunes and a tasty feed.

Be sure to follow our Instagram page to know which food trucks will be visiting each month!

July 2022

Stanley House
Becomes a Home

Stanley House officially welcomes home its new residents in July 2022. Flooded with interest since hitting the market, Stanley House has been South/City/SQ’s most popular building yet!

Better yet, 3 floors of the building are fully furnished (including crockery, cutlery and appliances), making the move-in process swift and easy for new residents.

The decked out rooftop with stunning neon signs, fairy lights and bold pool lounges, outlooks the Gabba and the Brisbane CBD, making it the go-to spot for sunset drinks and BBQs. No doubt that even in these cooler winter months, residents will be mingling on the rooftop.

June 2022

Now Open

Woolworths and BWS open their doors on June 25th, welcoming in new customers to explore the stores. A full-line supermarket with fresh produce, meats and essentials, Woolworths is the anchor of the South/City/SQ community.

Opening day will see free cupcakes and flowers being given out to the first customer that walk through the doors after the ceremonial ribbon cutting. Just outside Woolworths, in the Piazza, a balloon artist will be twisting colourful animals and shapes for kids of all ages, and Nova 106.9 radio will be hosting an activation with prizes to be won! To top it all off,a live musician will be playing in The Square so melodic music willflow throughout the precinctfor all to enjoy.

February 2024

Hillyard House
Now Renting

Now Renting!

Unveil a new chapter of living in the heart of Woolloongabba at Hillyard House. Offering a selection of  furnished and unfurnished 1 and 2 bedroom apartments, each designed with luxury and comfort at the forefront.

Enjoy exclusive access to a rooftop oasis, with an infinity edge magnesium pool overlooking the panoramic city skyline, integrated spa, steam room, sauna, massage room, cold plunge pool, yoga lawn, day beds, BBQ and dining areas.

Register your interest here -